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Bounce rate | What? And How to Reduce the Rebound Rate to Improve Archiving (2023)

  Bounce rate | What? And How to Reduce the Rebound Rate to Improve Archiving (2023)

 

I'm here sitting and thinking a little bit about the things I can do to improve the performance of my site, and then suddenly I remembered a very important topic which is about the bouns rate, what is it? And how can the bounce rate be reduced to improve archiving in 2023?, this is what we will answer in today's topic.

How to Reduce the Rebound Rate

What is the bounce rate?

A simple definition of the bounce rate can be given and said to be a "percentage" showing the percentage of visitors to the site they enter and then leave directly without staying even for at least 30 seconds, so when doing a simple equation we have to look for how to reduce the bounce rate on our sites.

But you may be asking yourself, how can I reduce the bounce rate in my site?, so here's the short answer to this question.

 

Reduce the bounce rate in the site by improving the user experience in it and that is halal to provide content of high value to the visitor, because when he enters your site and finds the answer to the question he is looking for, he will continue to read your content, and therefore will not leave your site quickly and so the bounce rate in your site will be reduced. 

 

The bounce rate if it is high than 60 percent it is bad and you should address it, and that means that a large number of visitors to your site enter and exit quickly without prolonging it and this is a clear indication to the Google bots responsible for archiving that your site does not provide valuable content to the visitor otherwise it would not have entered and exited quickly from it, and therefore Google robots will avoid archiving your topics and links and here the journey of real suffering with archiving will begin. 

 

 Bounce rate is one of the criteria that Google adopts to determine the quality and value of your site's content, so I suggest that you devote some of your time to paying attention to this standard on your site and the best value for it ranges from 40 to 50 percent.

 

However... It is not absolute, as the bounce rate is not important for everyone, for example there are some areas where Turkish owners should not have the problem of bounce rate such as a site to download games or blogger templates or others.

 

Here the visitor enters the site carrying what he wants and then exits, and therefore there is no harm to the owner of the site as the required has happened and is to download the visitor for what he wants from games or blogger templates, and even Google itself stated that the high bounce rate is bad for some sites and has no importance for others such as educational sites for example. 

 

You can find more information about the bounce rate by visiting the Analytics Help page from this link

 

So now we understand why we have to focus on reducing the bounce rate in our sites, and now we will talk about a set of the most important steps and procedures that directly affect this important criterion in order to reduce its percentage or at least control it within the aforementioned area.

 

How can the bounce rate be reduced to improve archiving?

To reduce your site's bounce rate you can do these actions:


  •     Write valuable and useful content: If you do that, you will ensure that the visitor stays and continues to read your articles to the end and therefore will not get out of your site quickly.
  •     Write in a respectful and attractive way: If your style of writing articles is interesting and enjoyable for the visitor, he will stay to read your topic until the end, and why not he may turn to read other topics within your site and spend more time in it.
  •     The compatibility of your site with all devices: because if the visitor enters your site from the tablet, for example, and finds it because it is not compatible with it and the content does not appear well, he will exit it directly and look for another site that provides him with greater comfort while browsing.
  •     Upgrade the user experience in your site: You will need to do everything it takes in order for the visitor to enter your site and get the information comfortably away from the abundance of ads and the large number of directives. 
 

Upgrade your site's user experience

You will need to do whatever it takes in order for the visitor to enter your site and get the information comfortably away from the abundance of advertisements and the large number of directives.


User experience is unfortunately one of the criteria that is rarely found in Arabic content, because almost everyone is familiar with the idea of filling the site with advertisements in order to achieve greater financial returns, here, although this method earns them more profits, but it destroys their site in the long run, and there are other ways and methods to double the profits of the site without affecting the user experience negatively.
 

To improve the user experience on your site, follow these steps:

  • Don't overuse ads on your site
  • Don't overload automatic forwarding links
  • Don't use pop-up ads
  • Provide the information clearly and directly
  • Use high-quality images 
 

Write content that is valuable and useful

If you do that, you will ensure that the visitor stays and continues to read your articles to the end and therefore will not get out of your site quickly.


The content is valuable to search engines by providing the information that the visitor has entered to obtain in the form of an integrated article, if the information requires the presentation of statistics and data do so in addition to providing high-quality images for explanation and clarification.


As I mentioned earlier, if the content of your site is valuable, visitors should not continue to search for the word that they used in order to reach your site, this gives the indication that they have not yet found the information they are looking for in your site and therefore it is not valuable and does not deserve to be archived, and therefore they will exit it and you will have a bounce rate in your site.
 

Write in a respectful and attractive way

If your style of writing articles is interesting and enjoyable for the visitor, he will stay to read your topic until the end, and why not he may go to read other topics within your site and spend more time in it.


Personally, I always advise the writer to put his own touch in the article and establish an interaction link between him and the visitor, because this way the reader feels that he is interacting with the writer face to face and not just reading words on his electronic website to an unknown person, so if you find the content of this article useful to you I invite you to leave a beautiful and distinctive comment below.
 
 

Your site is compatible with all devices

Because if the visitor enters your site from the tablet, for example, and finds that it is not compatible with it and the content does not appear well, he will exit it directly and look for another site that provides him with greater comfort while browsing.


You can solve this problem by choosing the right template for your site, whether Blogger or WordPress, and I advise you while choosing the template to focus on the feature of "hardware compatibility" if it is present in it is appropriate in terms of reducing the bounce rate.